In order to help Shenyang enterprises to deeply understand and master Google's data marketing skills, enhance overseas marketing levels, and accelerate the transformation and upgrading of enterprises, on October 25, 2018, supported by Shenyang Foreign Trade and Economic Cooperation Bureau and Shenyang Modern Trade Service Chamber of Commerce, Liaoning Provincial Foreign Trade Comprehensive Service Platform, Shenyang Cross-border E-commerce Training Base, and Google Ads Core Partner - Export Times successfully held the "Sail-to-Sea Strategy Winning-Google Special Training Session" at Google Google Outlet Experience Center (Shenyang). More than 50 companies including Shenyang Haide Technology, Shenyang Hengsheng Tower Equipment, Shenyang Furuis Power Equipment and Huihua Group participated in the training.
Director Jiang Weibo of the Cross-border E-Commerce Office of Shenyang Foreign Trade and Economic Cooperation Bureau delivered a speech. He pointed out that in the era of digitalization and informationization, cross-border e-commerce is booming and continuously promotes the deep integration of traditional foreign trade and the Internet. Shenyang will firmly grasp the opportunity of the establishment of cross-border e-commerce comprehensive test area, focus on building an international factor gathering platform, broaden the path of enterprises entering the international market, foster new advantages in foreign trade competition, promote the transformation and upgrading of traditional industries in the old industrial bases in Northeast China, and promote small and medium-sized enterprises. Synchronous development. It is also hoped that through this training, it will be able to bring new ideas to Shenyang cross-border e-commerce, expand the international market channels with innovative thinking, enhance the international competitiveness of enterprises, promote the transformation and upgrading of foreign trade, and lay a good foundation for the rapid economic development of Shenyang.
At the training meeting, GA certified engineers and senior Google Ads optimizers in the export era focused on website SEO optimization and email marketing topics, website optimization ideas, steps, content, methods, tools and email marketing considerations, Gmail advertising formats and Set up such Internet marketing practice knowledge and skills to explain in detail, and supplemented by real cases, so that companies can more deeply understand and master how to use the digital means such as Google Ads for accurate marketing.
As the world's leading digital marketing method, Google Ads can provide comprehensive solutions for corporate promotion strategy development. It can effectively help enterprises by using Google's big data analysis technology, potential customer positioning technology, market data insight and demographic analysis. Tap potential customers to achieve continued growth in export business.
Google Outlet Experience Center (Shenyang) is the largest experience center in Northeast China. It has been identified as a cross-border e-commerce training base in Shenyang (granted by Shenyang Foreign Trade and Economic Cooperation Bureau) and a cross-border e-commerce training base in Liaoning Province (Liaoning Province Business) The department awarded) to help more foreign trade enterprises master the e-commerce application skills and comprehensively improve the overall level of overseas marketing in Shenyang and Liaoning provinces.