The Exportimes was invited to Dalian Neusoft Institute of Information to give a special lecture
On February 28th, Xu Yanfeng, CEO of Liaoning Mike Group's Exportimes, invited the Dalian Neusoft Institute of Information to give a lecture on “Using Global Network Marketing Tools to Enhance the Cross-border E-commerce Ability of SMEs” for relevant professional teachers of the School of Information and Business Management. Discuss the development of cross-border e-commerce industry, the use of new technologies and tools in the industry, and the possibility of deepening reform of talent cultivation in schools and enterprises.
In this special lecture, Xu Yanfeng, CEO of the Exportimes, combined with the company's experience in e-commerce for more than 20 years, based on the actual case of domestic well-known equipment manufacturing enterprises using the Internet for brand marketing and the specific examples of customer service in the Exportimes, deeply analyzing big data. The important role of technology and tools in promoting the development of cross-border e-commerce business and the application advantages of Google's precision marketing technology. At the same time, it introduces the innovation and exploration of the school-enterprise cooperation mode in the cross-border e-commerce field in the Exportimes.
After the lecture, the teachers gave positive questions to the lecture content and conducted in-depth discussions on the cooperation methods. Li Yingqiu, Dean of the School of Information and Business Management, said that informatization is one of the important characteristics of the Neusoft Institute of Information. The school attaches great importance to the cultivation of students and teachers' information literacy. The Exportimes is a comprehensive foreign trade service platform and Google partner of Liaoning Province. The services and advantages offered are in line with the disciplines of the school. Finally, the two sides initially reached a cooperation intention on the Google Ads special certification training, cross-border e-commerce teacher training and student training cooperation.
As a national e-commerce demonstration enterprise and a foreign trade e-commerce entrepreneurial innovation training base in Dalian, the Exportimes is committed to giving back to the society, actively responding to the national education modernization construction, and is committed to exploring the school-enterprise cooperation high-skilled personnel training mechanism, building complementary advantages and resources. The shared “production, study and research” integration cooperation platform helps the reform and innovation of the talent training model in colleges and universities in our province. At present, it has established long-term and pragmatic cooperation with Dalian University of Technology, Dongbei University of Finance and Economics, Dalian Ocean University and other universities. It is market-oriented, highlights the training objectives of college talents, and creates the school-enterprise cooperation talents in the cross-border e-commerce field in Northeast China. Training a new model.
In the era of export, in 2018, it was awarded the title of “Liaoning Province Professional Degree Graduate Joint Training Base” and “2018 College Student Off-Campus Practice Education Base”.